YOU DO NOT KNOW EVERYTHING!!! (and that’s ok)

There’s is a famous quip:  “A lot of people in business say they have twenty years’ experience, when in fact all they really have is one year’s experience, repeated twenty times”.  Something to consider when you or someone you work with speaks of their “vast experience”.  Don’t be that person.  If you are going to speak of your “experience”… make sure you ARE NOT talking about how ignorant you’ve been for the past 20 years, but rather speak to your ability to be open minded, innovative, compelling and forward thinking.  There’s a reason why the dinosaurs are dead. Also, if you are on the young end of experience, accept that you don’t know everything.  Listen to the dinosaurs, be open minded and learn from what they have […]

Life Lessons from the NFL Draft (how not to suck at life)

I don’t know if you follow the NFL Draft, but I thought this was an interesting takeaway from RG3’s post draft pick interview.  He was wearing a pair of socks that said “catch your dreams”, when asked why, he said this: “Go catch that dream — because a lot of times when you chase something you never get to it,” he said. “So if you say, ‘Hey, I’m going to go catch my dream,’ you’re already telling yourself that you’re going to get it.” Simple- but very true.  Visualization is an important thing.  Goals are only real when you write them down and commit to them (getting them stitched into a sock is like writing them down I guess).  Giving […]

Don’t be a speed bump.

If you are doing something you love than this would certainly apply to you.   Remember that you have this job for a reason.  Chances are you are good at it and others recognize that.  Be confident that there are not a lot of people that can do what you do, but certainly don’t be ignorant or arrogant about it.  Even though all of us can be replaced… never let that consume you.  Instead, let it motivate you.  Scared animals run and hide.  Winners always see opportunities.  ( be a winner unless you want to be consumed by the lions of your industry) They can hire someone else, but there are only 2 outcomes if they do: 1) they hire […]

I wanna go fast!!!

“Many a small thing has been made large by the right kind of advertising.” Mark Twain Marketing is an accelerator.  If your business is awesome, consumers will find out about your brand and positive word of mouth will follow.  Of course, if your business sucks-then consumers will find out faster than you can file for bankruptcy.  Negative messages move much faster than positive.  When selling an advertising schedule to a client, make sure they are ready for the traffic.  Think about the last new restaurant you went to during a grand opening period or sometime during their infancy.  You only have one chance of making a fist impression.  Slow service, blah food or a long wait to eat can kill […]

Size does matter…some ladies (and men) like it small.

Writer/Blogger Greg Verdino wrote a book called Micro Marketing.  In his book he references social media and that everyone who participates in it- has an audience.  Everyone with a twitter, Facebook, Pinterest, etc….has an audience of people who care enough to notice or even engage in the things they do.  As you know, you don’t have to be a celebrity to have an audience (insert famous blogger name here).  I met and saw Greg’s presentation 2 years ago. I don’t agree with everything he says in his books/blogs, but I do pay attention to the guy.   Here’s an excerpt from the book that might help to summarize where I am going with this: “Every day the world sees 1 million […]

Per Jennifer’s request…how not to suck at life

Something to consider when you are trying to convince someone to hire you or when you are looking to make the right impression. “If you don’t see yourself as a winner, then you cannot perform as a winner.” Zig Also, something to keep in mind, if you are a guy trying to impress a lady. 🙂 Often, in life and in business, talented people forget the most important thing…confidence. Cocky isn’t sexy, but confidence is. Prepare like a winner. Carry yourself like a winner. See yourself as a winner. Perform like a winner. Above all, try not to suck.

Poke the box!

I wrote this a while back…thought I would put it on my blog.   Sitting on the plane on my way back to South Carolina to pick up my family.  I just finished the book “Poke The Box” by Seth Godin.  Seth has written many books (like 13) and I have pretty much read all of them.  Much of what he writes is under 200 pages, thought provoking and riddled with takeaways that can be applied to what we do in radio. The book “Poke The Box” is a compilation of short examples and stories of people, businesses and ideas that provoke the reader to do something that might be uncomfortable…actually follow up on your ideas.  It is meant to […]

In case you need a quick toast at a wedding..

Last night I watched my friend Matthew Taylor get married.  We’ve been friends since 6th grade, went to high school together and even roomed together in college.  So very proud and excited for him.  I was asked to do the official toast for the evening and this is what I did. (yes, had to keep it Irish!)  In case you need a quick blessing/toast, might I suggest this one… May you always have work for your hands to do May your pockets hold always a coin or two May the sun shine bright on your windowpane May the rainbow be certain to follow each rain May the hand of a friend always be near you And may God fill your […]

It’s a small world after all (sing it with me)

You may not know…but no grown male in his 30s knows more about Disney than I do.  (insert your own jokes here)   With that said…   Whenever Disney introduces a new ride at WDW or DL, they take out the ride with the lowest “ridership”.  Even though there is a lot of historical significance to the park, Disney is constantly evolving and creating new opportunities and excitement.  This same philosophy holds true in our business.    Be honest with yourself and take 2-3 steps back from the emotional attachment of your station or your title or even your client.  Are you living up to the goals you are setting for yourself and your team?  Is the client you are […]